![]() "When someone engages in a game long enough to get into the great social loops that exist, they build relationships that tend to last a very, very long time," he says. "A lot of companies in their approach to M&A are looking to alter the acquisition target in some way, whether it's by tripping up leadership or having them work on a different IP, game, genre or technology stack" Amir Rahimi Rahimi notes that games like Marvel Strike Force may be particularly well suited to holding on to any gains from the past year. Scopely chief revenue officer and boardmember Tim O'Brien says that while the onset of COVID-19 spiked metrics in its first few months, things had levelled off by last September, the company's slate of products are stable and growing this year, and it's not expecting any kind of change as vaccines roll out and the pandemic hopefully subsides. The growth doesn't appear to be purely down to the pandemic, either. Marvel Strike Force saw revenue grow 70% year-over-year to $300 million in 2020, and Rahimi notes retention figures showing 70% of users playing for seven days in a row, with the average player putting in more than two hours a day. It may have been impressive enough to build a game at all under those circumstances, but the title the team built - Marvel Strike Force - has been a success by many metrics, particularly since the Scopely acquisition. The key has been focusing on the people, keeping our people focused and happy, and not letting those shifts in culture or parent companies affect the way we develop games." Amir Rahimi We've been across so many companies so far. ![]() Change is the only constant for this group. We have a very strong culture, a strong identity, and we've managed to stay focused through all of it. I think six or seven of us go back about 20 years now. "When I look back at it, it feels like a miracle that we were able to build a game through all of that," Rahimi says. ![]() Speaking with, Scopely president of games (and former FoxNext GM) Amir Rahimi talks about how the team dealt with the turmoil. Disney had made a very public pivot away from internal game development a few years earlier, so it was not terribly surprising when FoxNext was sold again in January of 2020 to its third (and current) parent company, Scopely. Established in 2017 to be the new video games division for TV and film giant Fox, the studio was sold (along with its entire parent company) to even larger TV and film giant Disney in 2019.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |